Join one of the nation's most comprehensive academic medical centers, UChicago Medicine as a Salesforce Data Cloud Analyst in our Marketing Department . This is a remote, work from home opportunity and you may be based outside of the greater Chicagoland area. Job Summary: The Salesforce Data Cloud Analyst will serve as the main subject matter expert of marketing audience segmentation and data connections and management. This role will report to the Executive Director, Performance Marketing, and have a key role in serving as the liaison between multiple internal and external stakeholders (marketing, agency, consultants, etc.). This role will need to have experience in working with digital media tagging and Customer Data Platforms.
Essential Job Functions: Lead audience activation management, processes, evolution, and oversee data taxonomy creation, set up and measurement Collaborate with media partners to configure, test, and validate destinations (social, display, rich media, targeting platforms) to send segments for audience activation Influence internal teams and take a leadership role to ensure that key audience segmentations are used appropriately and regularly Be the subject matter expert in audience data management and insights - build a learning agenda to evangelize audience management best practices and educate marketers Qualifications: 8+ years of experience in a combination of marketing, digital marketing, digital platforms, or media Seasoned experience with Data Management Platforms, Customer Data Platforms, and Programmatic Platforms to create attributes, segments, push audiences live, and prepare audience analysis Strong familiarity with digital advertising ecosystems Strong familiarity with Salesforce Marketing Cloud and Data Cloud Strong familiarity with Adobe Customer Journey Analytics Position Details: Job Type/FTE: Full Time (1.0 FTE) Shift: Day Unit/Department: Marketing – Hyde Park CBA Code: Non-Union Must comply with UCMC's COVID-19 Vaccination requirement as a condition of employment. If you have already received the vaccination, you must provide proof as part of the pre-employment process. This is in addition to your compliance with the Flu Vaccination requirement as well. Medical and religious exemptions will be considered consistent with applicable law. Lastly, a pre-employment physical, drug screening, and background check are also required for all employees prior to hire. We've been at the forefront of medicine since 1899. We provide superior healthcare with compassion, always mindful that each patient is a person, an individual. To accomplish this, we need employees with passion, talent and commitment… with patients and with each other. We're in this together: working to advance medical innovation, serve the health needs of the community, and move our collective knowledge forward. If you'd like to add enriching human life to your profile, The University of Chicago Medicine is for you. Here at the forefront, we're doing work that really matters. Join us. Bring your passion. ________ Bring your career to the next level at a hospital that is thriving; from patient satisfaction to employee engagement, we are at the Forefront of Medicine. Take advantage of all we have to offer and #BringYourPassiontotheForefront. University of Chicago Medicine is growing; discover how you can be a part of this pursuit of excellence at: The University of Chicago Medical Center is an equal opportunity employer. We evaluate qualified applicants without regard to race, color, ethnicity, ancestry, sex, sexual orientation, gender identity, marital status, civil union status, parental status, religion, national origin, age, disability, veteran status and other legally protected characteristics.
