Marketing Strategist

Job Title: Marketing Strategist Location: Jacksonville, FL
Company: Moonlight Makers Marketing
Job Description: We are seeking a creative and strategic Marketing Strategist to join our team. The ideal candidate will be passionate about developing innovative marketing strategies that drive growth and engagement. As a Marketing Strategist, you will collaborate with cross-functional teams to develop, implement, and analyze marketing campaigns across various channels. You will be responsible for identifying market trends, consumer insights, and competitive analysis to inform strategic decisions.
Key Responsibilities: Develop comprehensive marketing strategies to achieve company objectives, including brand awareness, lead generation, customer acquisition, and retention. Conduct market research to identify consumer insights, trends, and competitive landscape. Define target audiences and segmentations based on demographic, psychographic, and behavioral data. Analyze campaign performance and ROI to optimize strategies and tactics. Stay updated on industry trends, emerging technologies, and best practices in marketing. Provide strategic recommendations to leadership based on market insights and data analysis. Qualifications: Strong analytical skills with the ability to interpret data and translate insights into actionable strategies. Excellent communication and presentation skills. Ability to thrive in a fast-paced, dynamic environment and manage multiple projects simultaneously. Proficiency in marketing analytics tools, CRM software, and project management platforms. Creative thinker with a passion for innovation and problem-solving.