Director Marketing

At PayPal (NASDAQ: PYPL), we believe that every person has the right to participate fully in the global economy. Our mission is to revolutionize commerce globally to make moving money, selling and shopping, personalized and secure.Job Description Summary:We are seeking an entrepreneurial consumer marketer to drive Integrated Marketing efforts for the PayPal Consumer US Business delivering innovative go to market plans, connected end to end marketing communications and breakthrough marketing activations.Reporting to the Senior Director for GTM and Integrated Marketing, this role will lead the development and execution of the end-to-end integrated marketing plan for PayPal Consumer Marketing in the USA. This role also will lead strategy and execution for Social and Influencer Channels.Our ideal candidate will have a strong growth mindset superb partnering mindset and will be motivated by elevating and empowering others to achieve team and personal goals. We are seeking an inspiring leader and creative marketer, who loves leading end to end marketing campaigns with cross-functional partners to deliver growth for the business.Job Description:Director of Integrated Marketing Consumer MarketingLocation: USA: San Francisco, San Jose, New YorkRole PurposeWe are seeking an entrepreneurial consumer marketer to drive Integrated Marketing efforts for the PayPal Consumer US Business delivering innovative go to market plans, connected end to end marketing communications and breakthrough marketing activations.Reporting to the Senior Director for GTM and Integrated Marketing, this role will lead the development and execution of the end-to-end integrated marketing plan for PayPal Consumer Marketing in the USA. This role also will lead strategy and execution for Social and Influencer Channels.Our ideal candidate will have a strong growth mindset superb partnering mindset and will be motivated by elevating and empowering others to achieve team and personal goals. We are seeking an inspiring leader and creative marketer, who loves leading end to end marketing campaigns with cross-functional partners to deliver growth for the business.Why this is a fantastic opportunityThis is a building role within a growth function in an incredibly fast paced and dynamic business. This is a role with huge scope for impact and growth in a purpose driven, category defining business. PayPal is looking for the right candidate who will help us build the next set of tools, processes and partnerships that will enable our team to execute with excellence.This is a role with enormous diversity, complexity and is full of intellectual challenges. It will require superb mental agility with the scope for enormous value creation. The Payments and Fin Tech Industry is one of the highest growth, most competitive industries right now and PayPal has a very strong position (but also an incredibly impressive set of aggressive competitors). This is an opportunity for someone who loves a challenge, wants to be stretched and who plays to win.Become a team member who is reimagining Marketing at PayPal. We are transforming our marketing model and we are building marketing as a growth lever and game changing function. For a marketing professional, this is a once in a lifetime career opportunity to explore the potential impact that your chosen craft can have in changing the dynamics of a customer champion businessKey CompetenciesStrategic GTM and Product Marketing DisciplinesIntegrated Consumer MarketingEnd to end campaign construction and management.Commercial acumen, analytical and can connect marketing activities to customer actions to resultsHigh accountability and strong disciplines in driving a performance culture with drive to outcomesStrong competencies in of digital marketing and creating virality through social platforms and communitiesDrives high benchmarks in creative excellence. Foundational skills to get the best out of agenciesProject and Program ManagementStrong skills in cross functional partnering and influencing.Media expertiseOutstanding communicatorTeam PlayerRequisite ExperienceMarketing Leader with 10+ years' experienceIntegrated Marketing experience and Campaign DevelopmentDigital Marketing experienceProgram and Project Management and deliveryBudget ManagementSocial Marketing and Influencer MarketingPayments, Financial Services experience highly valuedTypes of roles you might have done previously (describe actual positions)Brand ManagerIntegrated MarketerMarketing ManagerMarketing DirectorIndustries of Interest: Fintech, Tech, Telco, Retail, Travel, Financial ServicesTop 5 skill sets that you ideally possessEnd to end marketing campaign management. Program and project leadership. Outstanding communication skills Agency management and creative development Digital and Social MarketingThe type of leader that flourishes at PayPal(behaviors, motivations, the how)Accountable with a Results Focus– is a business builder who ties all work back to overall commercial impactStrong Collaborator– who partners with stakeholders for win-winChange Agent– we are rapidly evolving as a business and need someone who can be at the helm to lead changeThought Leader– uncovers consumer insights to create new marketing opportunitiesNurturer of Talent- to bring out the best in individuals and teamsDeals with Ambiguity- to take the unknown into actionChallenges the Status Quo- and believes things can always be improvedA believer in the "Greater Good"- one who always puts others' needs above their ownThe type of person who willnot besuccessful(behaviors, motivations, the how)Command and Control Leadership Style –we want leaders who elevate their people not control themNeeds to control all levers-we want our leaders to be able to partner interpedently to deliver great workSpecialists in a discipline –People who have deep experience in only one aspect of marketing analytics (eg. Only ever worked across lifecycle engagement marketing, or only ever worked in performance marketing)Rigid play it safe planner -We want someone who can take a test & learn approach to the portfolio with a constant learning agenda and an innate propensity to take risksKey ResponsibilitiesDevelops Integrated Marketing Plans for PayPal Consumer Marketing in the USALeads the Social Marketing and Influencer Strategy for PayPal Consumer. Manages the creative resources and agencies to deliver against the strategy and planDevelops the calendar for cultural, social and retail events that the Consumer Marketing team executes against to ensure cultural relevance and resonance. Builds audience and reach to grow the social communities and the engagement of these communities for PayPal.Builds connected end to end Marketing Plans across all parts of the Consumer Lifecycle for all cohortsDevelops Creative Briefs for the Creative Team to deliver against marketing objectives. Provides clarity of briefs and feedback on creative to get the best out of all partnersPartners with PR and Comms on top of the funnel activities. Collaborates to drive an integrated approachProgram and Project Management for Major Initiatives ie Quantum LeapProvides executive reporting on status vs plan and results vs planBuilds compelling customer-led stories and plans to motivate internal stakeholders and executive audiencesDelivers plans with strong execution disciplinesAccountable for the commercial and customer results for marketing campaignsAdditional Job Description:Subsidiary:PayPalTravel Percent:0-PayPal is committed to fair and equitable compensation practices.Actual Compensation is based on various factors including but not limited to work location, and relevant skills and experience.The total compensation for this practice may include an annual performance bonus (or other incentive compensation, as applicable), equity, and medical, dental, vision, and other benefits. For more information, visithttps://www.paypalbenefits.com .The U.S. national annual pay range for this role is$118700 to $246290Our Benefits:At PayPal, we're committed to building an equitable and inclusive global economy. And we can't do this without our most important asset—you. That's why we offer benefits to help you thrive in every stage of life. We champion your financial, physical, and mental health by offering valuable benefits and resources to help you care for the whole you.We have great benefits including a flexible work environment, employee shares options, health and life insurance and more. To learn more about our benefits please visithttps://www.paypalbenefits.comWho We Are:Click Here to learn more about our culture and community.PayPal has been revolutionizing commerce globally for more than 25 years. Creating innovative experiences that make moving money, selling, and shopping simple, personalized, and secure, PayPal empowers consumers and businesses in approximately 200 markets to join and thrive in the global economy. For more information, visit?https://www.paypal.com,?https://about.pypl.comand ?https://investor.pypl.com.PayPal provides equal employment opportunity (EEO) to all persons regardless of age, color, national origin, citizenship status, physical or mental disability, race, religion, creed, gender, sex, pregnancy, sexual orientation, gender identity and/or expression, genetic information, marital status, status with regard to public assistance, veteran status, or any other characteristic protected by federal, state or local law. In addition, PayPal will provide reasonable accommodations for qualified individuals with disabilities. If you are unable to submit an application because of incompatible assistive technology or a disability, please contact us ****** general requests for consideration of your skills, please Join Our Talent Community.Notice to Applicants and Employees who reside within New York City. Clickhereto view the notice.