Digital Media Buyer

Job summary
Digital Media Buyer opportunity at MassMedia Marketing, Advertising, PRCrafting experiences and making an impact in digital mediaOpportunities for growth and advancement
Job seniority: entry level
Responsibilities
• Execute and manage media strategies across multiple digital channels• Design media campaigns aligned with client business goals• Monitor and optimize campaigns for performance• Stay updated on digital media trends and technologies• Review analytics and develop insights for future planning
Requirements
• Bachelor's degree in marketing, advertising, or related field• 1-2 years of experience in digital media buying• Agency experience• Proficiency in utilizing Meta's advertising platform• Experience with programmatic Demand-Side Platforms (DSPs)• Strong communication and organizational skills• Familiarity with GA4 and Google Tag Manager• Creative problem-solving abilities• Ability to work collaboratively and independently
Key Skills Needed
• Digital media buying• Media campaign design• Campaign monitoring and optimization• Knowledge of digital media trends• Analytics and insights development• Strong communication and organizational skills• Problem-solving• Collaboration
Benefits
• Central office location with amenities• Flexible work environment and designated work-from-home days• Competitive salaries and advancement opportunities• Comprehensive compensations and benefits program• Medical, dental, and vision plans• Financial protection options• 401(k) plan with company matching• Generous paid time off policy and holidays• Company events and professional development opportunities