JOB REQUIREMENTS: Digital Marketing Specialist Job Locations US-Remote Location ID ******** Company OneNeck IT Solutions Overview OneNeck IT Solutions has a great opportunity for a motivated marketing specialist with a solid background in executing digital marketing strategies that attract, nurture, and ultimately convert customers. If you are passionate and driven to succeed, come join and add value to our marketing team! This position can be performed remotely. Some travel may be required as business needs dictates. Responsibilities The Digital Marketing Specialist is responsible for executing B2B digital marketing strategies that attract, nurture, and convert customers. In this role, you are responsible and accountable for optimizing SEO, web content, assets, and landing pages to support digital campaign strategies. This role leverages skills to execute inbound advertising in Google and continually optimizes for performance and reports monthly results. A strong grasp of marketing tools and strategies is a must, as well as the ability to lead integrated digital marketing campaign execution. To excel in this role, the Digital Marketing Specialist will: Execute a variety of digital marketing campaigns, including e-mail, social media, and paid advertising. Set up and launch both search and display ads utilizing Google, social media platforms and an ABM platform. Measure and report performance of all digital marketing campaigns and assess against goals. Work with content team to optimize web content, assets and landing pages that support campaigns. Maintain social media channels and create and monitor e-mail marketing sequences and workflows. Stay current with industry trends, competition, and market conditions. Qualifications Required Qualifications: Associate degree (or higher) OR 2+ years equivalent work experience. 2+ years ' marketing experience, including exposure to digital, e-mail and social media marketing. Other Qualifications: Ability to rapidly adjust strategies, directions, priorities and processes to changing needs in the work environment. Ability to manage multifaceted/interrelated projects that span own area and immediate department boundaries. Ability to communicate strategically (verbal, written, interpersonal) to achieve specific objectives (e.g., considers optimal "messaging " and timing of communication). Ability to communicate effectively with all organizational levels and tailor communication (e.g., content, style and medium) to diverse audiences. Intermediate experience executing and managing digital display and PPC campaigns utilizing Google ads, an ABM platform (6sense) and social media (especially LinkedIn ads). Intermediate experience using Google Analytics to analyze campaign performance. Intermediate experience using... For full info follow application link. Employment at OneNeck is subject to post-offer, pre-employment drug testing. EEO/AA Employer/Vets/Disability. ***** APPLICATION INSTRUCTIONS: Apply Online: ipc.us/t/7F8D47C09BB2457F
