Consumer Marketing Coordinator

Consumer Marketing Coordinator
Company:

Arkansas Blue Cross And Blue Shield


Details of the offer

Job summary
The Consumer Marketing Coordinator serves as a liaison to various markets and coordinates marketing and advertising materialsResponsible for project management, ensuring marketing projects are delivered on strategy, time, and budgetCollaborates with internal teams and external agencies to plan and execute various marketing campaigns
Job seniority: mid-to-senior level
Responsibilities
• Assisting in the development of communications and marketing plans• Coordinating the preparation of marketing materials• Managing the marketing calendar for Consumer and Retail Markets• Monitoring marketing campaign results and adjusting strategy as needed• Supporting other division activities as assigned• Determining local marketing and sales needs• Ensuring compliance with regulations in marketing materials• Maintaining relationships with agency representatives and vendors
Requirements
• Bachelor's degree in Communications, Public Relations, Journalism, Marketing, Advertising, Graphic Design or related field (or 5 years of experience in one of these fields)• Minimum 3 years' experience in writing and implementing marketing campaigns• Minimum 3 years' experience in communications, PR, or marketing project management• Proficiency in word processing, advertising design, and MS Office software• Strong interpersonal and communication skills• Ability to work independently and in teams• Understanding of the healthcare system in Arkansas
Key Skills Needed
• Communication• Conceptual Creativity• Consumer Experience• Content Creation• Marketing• Project Management• Writing• Written and Verbal Communication


Source: Grabsjobs_Co

Job Function:

Requirements

Consumer Marketing Coordinator
Company:

Arkansas Blue Cross And Blue Shield


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