Job TitleSr. Category Insights Manager Job #US18951 Requisition TypeRegular Function Marketing State/ProvinceArkansas CityBentonville Region US Posting Start DateMay-03-2024 Division Information The Home & Garden business unit of Spectrum Brands is based in St. Louis, Missouri with distribution, manufacturing and sales offices throughout the US and globe. We are a leading supplier of consumer products nationally for the home, lawn and garden, insect and weed control markets. We deliver groundbreaking products of exceptional value and top-notch quality to consumers with our well-recognized brands including Spectracide®, Hot Shot®, Cutter®, Repel®, Black Flag®, Garden Safe®, EcoLogic® and Liquid Fence®.
Job Summary The Sr. Category Manager serves as an analytic, category management and consumer insights expert using the category management process as a decision platform for all initiatives designed to drive new distribution and optimize existing distribution, merchandising, pricing and promotional mix for all Home & Garden Brands. Working with Sales and Marketing this position will provide category management direction, consumer insights and fact-based selling to strategic business partners while helping grow market share and profitability.
Primary Duties & Responsibilities Provide fact based information to support strategic direction on products to Senior Management, Brand Managers, and Category Managers based on Market Research, Syndicated Data Analysis, Customer Point of Sale data and Competitive IntelligenceProvide strategic additional support to Category Management team through data capture, data analysis, and planogram developmentBe able to function autonomously and make decisions independently working with commercial business unit leadersWork with Walmart Luminate including implementation/power user is a strong plus for this role.Develop and meet with retailers to outline specific strategies to optimize product mix, shelf/display space, merchandising tools and price promotions to more effectively reach targeted consumersConduct in-depth analysis of customer data that include new distribution, promotion, trends and competitive analysis, pricing and promotion effectivenessManage and communicate knowledge of Competitive Product, Performance, and Business Trends. Use Competitive knowledge to provide Brand and Category Managers product recommendationsWork closely with sales organization on new products and feedback from sales representatives and sales managementBuilds market share and increases sales/profitMust understand and demonstrate safe work practices at all times to ensure a safe work environment.Develop and deliver seamless data solution tools for Nielsen, IRI and other external data sources.Comply with all company policies and procedures.Lead employees through effective hiring, orientating, training, mentoring and coaching. Provide ongoing recognition, feedback and development, holding employees accountable for success. Identify and mentor future organizational leaders. Ensure appropriate resources are provided to employees. Develop a staffing plan that meets both customer expectations and financial constraints. Create an environment where employee feedback facilitates positive change.Provide leadership to direct reports in the establishment of area plans, short/long term goals. Design functional area infrastructure and changes to supporting processes and systems. Develop solutions to functional-area challenges. Set, implement and complete functional area goals.Other duties as assigned.Strong working knowledge of Revenue Growth Management functions- including pricing, promotion and Price Pack Architecture.Ability to create and utilize tools to drive Revenue Growth Management and identify areas to improve trade spend Education and Experience Profile B.S. or B.A required10+ years of relevant work experienceExperience handling & managing confidential data provided from syndicated dataPreferred work experience includes: category management, customer marketing and or sales experience.10+ years' experience in analyzing and interpreting data and team/project management experience.Previous management experience required. Required Skills Excellent communication skills - both oral and writtenAbility to excel in a fast paced, dynamic work environmentAbility to manage multiple tasks/strong organizational skillsStrong knowledge of MS Office, strong Excel skillsWork with syndicated data (IRI, Nielsen)Knowledge of shelf planogram software (JDA, Apollo, Spaceman, ect)Ability to communicate effectively with all levels within the organizationKnowledge of pricing mechanisms, elastiticy, and promotion analysis. Work Environment Working conditions are normal for an office environment.
The above information on this description has been designed to indicate the general nature and level of work performed by employees within this job/classification. It is not designed to contain or be interpreted as a comprehensive inventory of all duties, responsibilities, and qualifications required of employees assigned to this job.
Spectrum Brands is an Equal Employment Opportunity/Affirmative Action employer.
