Job summary
The Product Manager role at HanesBrands Inc. is a key leader in delivering the company's Full Potential plan.The role involves collaborating with cross functional teams and placing the consumer at the forefront of every decision.HanesBrands Inc. offers enormous opportunities for creative thinkers and people with a passion for consumers.
Job seniority: mid-to-senior level
Responsibilities
• Offering strategy• Support line planning• Conduct analysis to support Growth Team strategic decision-making and go-to-market planning (e.g., pricing, sales strategy, consumer needs)• Conduct competitor analysis, review competitor offerings, and generate summary of competitive landscape• Garment/ product design and development• Lead C2C calendar and ensure adherence, track progress against key calendar milestones• Complete master style set-up• Sell to the customer• Contribute to sampling, buyer ads, and seeding decisions• Work with Sales on sell-in, prepare collateral for key customer accounts• Plan production/ produce the range• Support volume estimates• Support key winning portfolio priorities (e.g., decisions to add SKUs, etc.)• Sell to the consumer• Analyze consumer needs, preferences, and shopping behaviors• Direct Reports subject to business needs
Requirements
• Bachelor's degree required; master's degree preferred• 7 years of merchandise planning, marketing, or retail management/ direct to consumer experience• Proven record of successful business growth.• Highly consumer-centric, identifies trend, and optimizes assortment based on consumer inputs from multiple consumer touchpoints• Deep experience and passionate focus on merchandise as a consumer advocate.• Strong product and operational knowledge with proven experience in driving collaboration and partnering cross-functionally to drive the business.• Experience analyzing business opportunities. Specifically, experience understanding and applying learnings to drive consistent results.• Strategic thinker who recognizes opportunities and can influence decision makers to move to execution using both quantitative and qualitative research.• Strong problem solving, interpersonal and organizational skills• strong analytical skills and conceptual creative ability• Excellent written/verbal communication and presentation skills• Demonstrated ability to develop institutional policies/procedures and effect change• Proven experience building iconic brands• Experience in leveraging consumer data to drive sales growth.
Key Skills Needed
• Strong problem-solving skills• Results-driven change agent• Strong consulting skills• Strong critical thinking skills• Ability to use independent judgment• Strong interpersonal and communication skills• Ability to work effectively in a matrixed organization
