Digital Marketing Specialist

Accentuate Staffing  is seeking a Digital Marketing Specialist for an onsite role in Morrisville, NC.   Candidates for this role must have a background in planning, executing, and monitoring digital marketing processes with skills and the ability to take ownership and the desire to make a difference in the company's goals. You will be part of a dynamic team covering all aspects of marketing efforts.
Responsibilities: Develops and helps implement digital marketing to build and sustain presence in digital channelsCoordinates the creation, maintenance, and publishing of digital marketing contentImproves effectiveness of search engine optimization initiativesExplores and recommends digital platforms, websites, social applications to create customer awareness and call to actionWorks within the digital marketing budget to optimize the expenditure and maximize the impact of the digital channels Requirements: Bachelor's degree in marketing or business is preferredExperience in business-to-business marketing a plusExperience with paid search engines and paid social media preferredKnowledge of Social media platforms: LinkedIn, Instagram, Twitter and Facebook requiredKnowledge of SAP C4C a plusKnowledge of drip and retargeting campaigns, lead nurturing, email campaigns and general marketing automation concepts a plusKnowledge of Microsoft office products required