Job Description:
Citigroup is looking for a dynamic and experienced Online Digital Marketing Manager to join our team in Philadelphia, Pennsylvania. As a key member of the marketing team, you will be responsible for developing, implementing, and managing online marketing campaigns to drive customer acquisition, engagement, and retention.
Responsibilities:- Develop and execute digital marketing strategies to drive online traffic to Citigroup's website and digital platforms- Manage online advertising campaigns, including PPC, display advertising, social media ads, and email marketing- Analyze and report on the performance of digital marketing campaigns, optimizing strategies for maximum ROI- Work closely with cross-functional teams to ensure consistent messaging and branding across all digital channels- Stay up-to-date on industry trends and best practices in online marketing to identify opportunities for innovation and growth- Collaborate with internal and external partners to create engaging digital content, including videos, infographics, and interactive experiences- Monitor and respond to customer feedback and inquiries on social media platforms and other digital channels- Develop and maintain relationships with key stakeholders, including agencies, vendors, and industry partners
Requirements:- Bachelor's degree in Marketing, Digital Media, or related field- 4+ years of experience in digital marketing, preferably in a financial services or related industry- Proven track record of successful online marketing campaigns and strategies- Strong project management skills with the ability to multitask and meet deadlines- Excellent communication skills, both written and verbal- Proficiency in digital marketing tools and platforms, such as Google Analytics, AdWords, and social media management tools- Resilient and reliable, able to work effectively under pressure and adapt to changing priorities- Strong planning and persuasion skills, with the ability to influence internal and external stakeholders
Benefits:- Employee discounts on Citigroup products and services- Paid sick leave for all full-time employees- Free accommodation for employees on business travel
Working Environment:At Citigroup, we foster a culture of transparency and open dialogue for effective communication at all levels. We believe in creating a supportive and inclusive work environment where all employees are valued and respected.
Equal Opportunity Statement:Citigroup is an equal opportunity employer and considers all qualified applicants without regard to race, gender, age, sexual orientation, religion, disability, or any other protected status. We are committed to promoting diversity and inclusion in our workforce.
Deadline to Apply: May 31, 2024
If you meet the requirements and are ready to take on this exciting opportunity, we encourage you to apply to join our team at Citigroup in Philadelphia, Pennsylvania.How to apply: Apply on GrabJobs and you will be notified if shortlisted for the job.
