Local Store Marketing Coordinator - Intern

Chicago Harley-Davidson Rosemont
About Us
The Windy City Motorcycle Company (WCMC) is a veteran-owned company that operates as more than just a motorcycle retailer. We are a team of riders - catering to other riders. As one of the largest motorcycle retailers in the industry, WCMC is setting the standard and shaping the future of motorcycle retail experience. Our teams are fueled by their passion for fulfilling dreams of riding two-wheeled and three-wheeled vehicles, making each day at work an exciting new adventure. If you share our passion for motorcycles, join us by rolling on the throttle!
Job Summary:
This position plays a key role in developing and executing the dealership-level marketing strategy/activities for their assigned dealerships. The Local Store Marketing Coordinator Intern reports to the Marketing Manager and/or General Manager.
*PLEASE NOTE: This internship will run through the end of August.
Responsibilities:
- Communication
Work alongside the Marketing Department and Dealer Leadership (General Manager and Department Managers) to ensure a local marketing plan is documented in the marketing calendar to drive the business for each location
Learn to develop and maintain relationships with the local community, riding groups, and vendors to promote the dealership's business
Gather, report, and share best practices and after-action reviews of marketing activities
- Retail Environment
Perform weekly visits to all assigned dealerships to review POP kits, in-store collateral, and overall dealership readiness
Manage requests from local dealerships for POP kits, online content, and events
Maintain brand standards and creative guidelines
- Events
Perform dealership SWOT analyses to develop a quarterly event strategy
Help develop and ensure delivery of dealership-specific event programming to generate traffic and brand awareness
Coordination of creative materials for all events, on and offsite, for each dealership
- Any Other Duties as Assigned
Qualifications:
Motorcycle Knowledge preferred
Currently pursuingBachelor's Degree in Marketing or related field preferred
Demonstrated leadership ability
Self-starting, self-directing, and proactive
Windy City Motorcycle Company is an equal employment opportunity employer. We welcome all to come as they are!

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