Chief Marketing Officer
Marketing & Communication Description JOB SUMMARY: As the Chief Marketing Officer, you'll be the creative force behind Gustavus' brand identity and strategic marketing initiatives. Your mission will be to elevate our visibility, engage diverse audiences, and inspire lifelong connections with our institution.
Employment Type: Full-Time (1.0 FTE), Benefits-Eligible, Exempt (Salaried) MAIN RESPONSIBILITIES: Strategic Brand Management: Lead the development and implementation of a cohesive brand strategy across all channels. Innovative Campaigns: Conceptualize and execute innovative marketing campaigns that resonate with our target audience. Crafting Compelling Stories: Develop authentic narratives that capture the essence of our college's mission, values, and impact. Digital Presence: Oversee the digital marketing strategy and the formation & activation against a well-defined enrollment marketing strategy, including channels such as website optimization, social media engagement, and email marketing. Community Engagement: Cultivate meaningful relationships with students, alumni, faculty, and community partners to foster a sense of belonging and pride in our college. Data-Driven Insights: Utilize data analytics to measure the effectiveness of marketing efforts and inform future strategies. Team Leadership: Inspire and mentor a team of creative professionals, fostering a culture of collaboration, innovation, and excellence. Prerequisites MINIMUM QUALIFICATIONS: Bachelors Degree Passion for Education: Deep appreciation for the transformative power of liberal arts education and a commitment to advancing the college's mission. Creative Vision: Proven track record of developing innovative marketing strategies that break through the noise and drive results. Strategic Thinker: Ability to think strategically and translate vision into actionable plans with measurable outcomes. Storytelling Skills: Exceptional storytelling abilities with a knack for crafting compelling narratives that resonate with diverse audiences. Collaborative Spirit: Strong interpersonal skills with the ability to collaborate effectively with cross-functional teams and stakeholders. Analytical Mindset: Proficiency in data analysis tools and a data-driven approach to decision-making. Leadership Experience: Demonstrated experience leading and inspiring teams to achieve ambitious goals. Application Procedures: To apply for this position, please continue the process on our website, to complete the online application and submit your resume and cover letter.
Gustavus Adolphus College does not discriminate on the basis of race, color, national origin, ancestry, sex, disability, religion, age, sexual orientation, gender identity, or veteran status in its education or employment programs or activities.
Click on the following link to learn more about Gustavus's campus-wide commitment to diversity, equity, and inclusion.
Gustavus offers competitive and comprehensive benefits which include:
Medical insurance (which includes access to Nice Healthcare) as well as dental, vision, and life insurance Workplace accommodations for physical or mental health concerns Onsite health services Free parking, exercise classes, and use of library and athletic facilities Paid parental leave Employer contribution to retirement savings plan (after one year of employment) Tuition scholarships for dependents Tuition benefit plan for employees and spouse 13 paid Holidays + generous PTO plan
Gustavus Adolphus College is one of the nations leading private liberal arts colleges serving over 2,000 students. The College aspires to be a community of persons from diverse backgrounds who respect and affirm the dignity of all people. Known for its strong science, writing, music, athletics, study-away, and service-learning programs, Gustavus is located on a scenic 340-acre hill in St. Peter, Minnesota only one hour southwest of the Twin Cities.
Contact
Kim Frisch | |
Posted: Wed May 1, 2024
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jeid-d3fd0d1f2cf97c45bd6587bd508e3405 About Gustavus Adolphus College
Gustavus Adolphus College seeks employees who are committed to and will actively contribute to our efforts to celebrate cultural and intellectual richness and be resolute in advancing inclusion and equity. The Gustavus Acts strategic plan renews our commitment to equip students to lead purposeful lives, and to act on the great challenges of our time by diversifying and expanding the Gustavus community and delivering a distinctive and integrated liberal arts education. We are committed to fostering a community that embodies the value of a liberal arts education rooted in heritage and pluralism. We engage in this work at a coeducational, private, Lutheran (ELCA), residential, national liberal arts college of 2200 students.
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